ItGetsMoreGay

If the images above seem completely ordinary to you, then Chrysalis Lingerie has done its job.

The first collection from this new NYC label represents something of a breakthrough in alternative fashions: the perfectly-named Chrysalis is the first lingerie line designed for, and by, transgender women.

For the estimated 30,000 American adults who identify as transgendered, this is no small milestone.

“A lot of women have been waiting a long time for something like this,” Chrysalis co-founder Cy Lauz told Lingerie Talk.

“Speaking from personal experience, I found no products that specifically cater to transgender women. There are some things for cross-dressers and drag queens, but they’re all sexually exploitative.

“I wanted a product that actually celebrated who we are, something that made us feel beautiful but is also practical.”

Now, for the curious, let’s get to the big question: What exactly distinguishes lingerie for the TG market?

Chrysalis will launch this spring with a basics collection of bra-and-panty ensembles in five colors. The power-mesh panty is designed to create a seamless look by using a special panel that “tucks us in,” Cy said, while the bra comes with hidden pockets that hold full-cup inserts to create the appearance of a natural bustline.

The result is a product line versatile enough to work with different body shapes and still achieve traditionally feminine lines. (The models used in Chrysalis‘ promotional photos are all TG women.)

The brand is also planning a couture collection that will use its technical innovations in teddies, shapewear, lingerie and even swimwear.